In November Victoria Beckham announced she would be Reebok's latest long haul design partner. (Past partners include Vetements and Pyer Moss.) And on Friday she revealed her first-ever collection for the sportswear brand, which was inspired in the time that launched her career. However, instead of taking cues from her very own nineties persona, Posh Spice, Beckham drew motivation from another symbol of the era: Shaquille O'Neal.
The main installment for Victoria Beckham x Reebok includes streetwear-esque T-shirts, hooded sweatshirts, and socks, all of which keep to an essential high contrast shading scheme, with the incidental red accent. (However, the press release for the collection teases a limited-edition "sunset orange colorway" which will debut exclusively on Beckham's e-commerce site.) In keeping with the designer's penchant for moderation, the majority of the tees and hoodies feature nearly the exact same realistic—a tribute to Shaq—in different shading blends: his signature "dunkman" logo on the front, his last name and jersey number (34) on the back, and rundown of his impressive career achievements printed below.
In a statement Beckham explained that the idea for the capsule was planted amid a visit to the Reebok archives in Boston, back when their collaboration was first announced. "When I think of Reebok, I think of the nineties and basketball—and therefore, of course, I think of Shaq" she said. "For me, this capsule really represents a celebration of that era, Reebok and Shaq's shared history in basketball, and the great heritage pieces I discovered in those archives."
"The unisex approach and the nods to streetwear that are present in this capsule are important elements that I will take through to the full collection I am currently working on," Beckham added in the statement.
To promote the collection, Beckham modeled some of the pieces, and even stepped into Shaq's shoes on the basketball court.
Based on: www.glamour.com